HostCare Cleaning specialized in Airbnb turnovers but struggled to attract short-term rental hosts consistently. Their website lacked clear messaging, their social media had low engagement, and their ad budget was being wasted on broad “house cleaning” keywords. The biggest problem? Their services were premium — but their marketing didn’t reflect that.

Klarus AI repositioned HostCare as a turnover cleaning specialist for Airbnb hosts and property managers. We crafted ad copy that spoke directly to common pain points — last-minute guest bookings, 5-star cleanliness ratings, and tight turnaround windows. We paired this with a new high-converting landing page that included availability syncing, pricing tiers, and instant contact options.

Within 6 weeks, their lead quality skyrocketed, their cost per acquisition dropped to $37, and they onboarded 12 new recurring short-term rental clients — each representing thousands in monthly recurring revenue.

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